'Movement That Inspires' is proudly on display in the Kia Philippines booth
at the 8th Philippine International Motor Show (PIMS), currently being held
at The World Trade Center in Pasay City. The brand's exhibit highlights its
move towards electric vehicles and, more importantly, sustainability.
The new Kia movement was launched locally in the 4th quarter of 2021 with
the reveal of the brand's new logo and tagline. The momentum has continued
throughout 2022 with the opening of several new dealerships. This rapid
nationwide expansion takes the Kia brand a step closer to its target of
having 50 operational and appointed dealerships by the end of next year.
Kia also achieved a 76% increase in sales in 2021 versus 2020. And for the
first half of this year, Kia has positioned itself as one of the
fastest-growing car brands in the country, with a 30% year-on-year
performance and is on target for continuous achievement until the end of
2022.
Kia's cutting-edge design and technology are evident in the brand's
portfolio which caters to a wide range of lifestyle and business needs. The
Kia Soluto subcompact sedan elevates your daily drive; the Kia Stonic
subcompact SUV is unmatched in its genius in style and design; the Kia
Sorento midsize SUV completely exudes power and elegance, the Kia Carnival
grand utility vehicle allows you to create quality moments in executive
class; and the brand's latest offering that will come on the market in
early 2023, the breakthrough EV6 all-electric crossover SUV.
The Kia EV6 and its supporting charging ecosystem are the centerpieces of
the Kia PIMS display, representing the brand's pivotal shift into the
electric vehicle market and the brand's commitment to sustainability.
"Today, we begin our deliberate participation in the Electric Vehicle
market as we move into the inflection point," says Kia Philippines
President Manny Aligada. "Our event now is not simply another model
introduction but also signifies Kia's commitment to realizing our social
responsibility through our 3S activities - sustainable mobility,
sustainable energy, sustainable planet. Sustainability is a future not just
for Kia as the Ayala group has committed to achieving net zero greenhouse
gas emissions by 2050. This is a guideline Kia believes in and is a focal
point in our business. Sustainability is our move to protect the greatest
source of inspiration, nature," he adds. Aligada also shares that Ayala
Land reinforces its commitment towards sustainable and responsible property
development. In keeping with the company's thrust and long-term commitment,
it supports the use of alternative energy sources. Further, it aligns with
the global and local directive to shift to more EVs. And in the coming
weeks, over 20 EV charging stations will be rolled out across seven cities
in Luzon.
The New EV6 Sets the Bar for Electric Vehicles
The Kia EV6 brings long-range, zero-emissions power, 800V ultra-fast
charging and distinctive styling to the crossover SUV market. The EV6 is
Kia's first car based on the company's dedicated new platform for battery
electric vehicles (BEVs).
"The Kia EV6 has won many titles and awards including but not limited to
5-Star NCAP rating and the European Car of the Year. However, what thrills
us the most besides these victories, is the absolute hospitality and
enthusiastic acceptance of the EV6 from our customers all around the world
as it gives us a strong signal that we are heading in the right direction.
Kia's vision to become a global leading eco-friendly mobility solution
provider is not just our internal target anymore, but an achievable future
that is strongly supported by our customers who feel exactly the same way
we do about our future and environment and sustainability," says Joey Hong
of Kia Asia Pacific. "Together with many upcoming electric models which we
will introduce to the market, we are ready to begin a whole new journey for
a better future."
Its outstanding features making the multi-award-winning Kia EV6 a stand-out
electric vehicle include:
1. Styling and Design
At the center of the EV6 design is a new visual identity evoking positive
forces and natural energy, with contrasting combinations of sharp stylistic
elements and sculptural shapes. The EV6, as the first dedicated Kia EV, is
a showcase of human-centered, progressive design and electrified power. It
is a distinctive, impactful design that will define Kia's future. Notable
accolades include the 2022 iF Design Award and 2022 Red Dot Award.
2. Functionality
The EV6's interior is versatile and spacious thanks to the flat under-floor
battery. The interior design benefits greatly from the application of Kia's
dedicated Electric Global Modular Platform (E-GMP). Despite the EV6's
compact exterior dimensions, its 2,900mm wheelbase results in cabin space
similar to many midsize SUVs.
3. Great Aerodynamics
The side profile displays a crossover-inspired silhouette which is modern,
sleek and aerodynamic. A character line runs along the bottom of the doors,
curving upwards towards the rear wheel arches to visually elongate the
profile of the car. Designed in part to realize ultimate aerodynamic
performance, the rear displays a sloping C-pillar with an integrated black
glossy insert which appears to extend the window glass. Above this sits a
prominent wing-type roof spoiler that channels air downwards towards a
raised lower spoiler, which sits atop the car's unique rear light cluster.
This plays a huge role in the EV6's exceptional 500+km range (based on EPA
rating).
4. Safety
The EV6 offers class-leading levels of safety and convenience thanks to its
enhanced suite of advanced driver assistance systems (ADAS). They help to
reduce many of the inherent hazards and stressors of driving, protecting
occupants and other road users on every journey. Safe Exit Assist (SEA)
helps drivers avoid collisions with a rear side vehicle when exiting; Lane
Following Assist (LFA) helps center the vehicle in the lane; and Rear Cross
Traffic Collision Avoidance Assist (RCCA) will alert drivers about oncoming
hazards when backing up.
5. Technology
The EV6 GT-Line offers a fully-electric, zero-emission powertrain
configuration with a long-range (77.4 kWh) high-voltage battery pack. The
EV6 can travel more than 500 kilometers on a single charge (based on EPA
rating). With maximum 350Nm torque, the EV6 can accelerate from 0-to-100kph
in 7.3 seconds. The 77.4 kWh battery pack is paired with a 168 kW (229ps)
electric motor powering the rear wheels.
Sales of the Kia EV6 will begin in early 2023 with a price below
P4,000,000. Charging options of the EV6 in the Philippines are as follows:
through the Kia In Cable Control Box (ICCB) charger that comes with the
vehicle; a home wall-mounted charger that can be purchased and installed by
our affiliate, Greenstrum; and the growing number of malls and
establishments that offer EV charging stations with Type 2/CCS2 protocol.
Come visit the Kia Display at PIMS 2022
The full line-up of Kia's innovative vehicles will be on display in this
year's Motor Show for customers to examine up close. In addition, the booth
includes other exciting features such as the Kia Vehicle to Load (V2L)
Coffee Shop and an Interactive Motion Wall which is a digital art
installation showcasing artistic interpretations of land, ocean, and air
triggered by motion sensors. Guests can also take a closer look at various
details of the EV6 exhibits. These include the EV6 configurator and the V2L
display which demonstrates the car's capability to supply up to 3.6kW of
power, enough to operate a 55-inch television and air conditioner
simultaneously for more than 24 hours.
The Kia Philippines display at PIMS 2022 is where inspiration becomes
reality, and where new roads to a brighter future are made.