May 31, 2017


How did the auto industry perform in the 1st Quarter?

The Land Transportation Office (LTO) through its long-time official IT provider, STRADCOM recently released the total tally of vehicles that were registered all over the country from January to March of 2017 . This is in connection with cooperative efforts of the LTO andSunshine TV in the staging of the Auto Focus People's Choice Awards where actual vehicle sales are inputted combined with public votes to determine the country's most preferred automobile models and the most popular, theAutomobile of the Year in both categories ofStandard and Premium Luxury models. In the absence of documents to support actual sales, the well-documented registration of vehicles currently stands as the ultimate reference to actually determine sales.

Due to space limitations we shall be limiting the rankings to models with substantial figures. The model categories are based on the groupings or classifications recommended by a Media Car Model Classification Board whose membership is composed of recognized veteran motoring and automobile journalists.

Brand  Model  Total Registration
 A. Mini
1.Toyota Wigo 6,043
2. Suzuki Celerio 790
3. Suzuki Alto 245
4. Honda Brio Amaze 201
B. Sub-Compact
1. Toyota Vios 12,102
2. Hyundai Accent 3,918
3. Mitsubishi Mirage G4 2,822
4. Honda City 2,417
5. Mitsubishi Mirage 1,932
6. Hyundai Eon 1,927
7. Nissan Almera 1,278
8. Suzuki Swift 753
9. Suzuki Ciaz 687
10. Mazda Mazda 2 519
C. Compact
1. Honda Civic 1,334
2. Toyota Corolla Altis 1,120
3. Mazda Mazda 3 328
4. Nissan Sylphy 75
5. Mitsubishi Lancer EX 69
D. Mid Size Sedan
1. Toyota  Camry 120
2. Mazda Mazda 6 42
3. Honda Accord 40
4. Volkswagen Passat 39
5. Nissan Altima 15
E. Sports Car
1. Ford Mustang 77
2. Subaru WRX 50
3. Toyota 86 46
F. Multi Purpose Vehicle (MPV)
1. Toyota Innova 7,560
2. Mitsubishi Adventure 3,004
3. Suzuki Ertiga 1,537
4. Honda Mobilio 788
5. Suzuki APV 340
G. Sub-Compact SUV / Crossover
1. Ford Ecosport 3,464
2. Honda BR-V 1,942
3. Nissan Juke 807
4. Honda HR-V 517
5. Suzuki Jimmy 351
H. Compact SUV / Crossover
1. Hyundai Tucson 777
2. Subaru Forester 419
3. Toyota RAV 4 264
4. Honda CR-V 252
5. Mazda CX-5 166
I. Mid Size SUV / Crossover
1. Toyota Fortuner 10,894
2. Mitsubishi Montero Sport 3,847
3. Isuzu MU-X 3,546
4. Ford Everest 3,346
5. Chevrolet Trailblazer 747
J. Large SUV / Crossover
1. Ford Explorer 283
2. Toyota Prado 109
3. Mitsubishi Pajero 101
K. Van
1. Toyota HiAce 5,862
2. Nissan Urvan 1,705
3. Hyundai Grand Starex 727
4. Kia Grand carnival 231
L. Pick-Up
1. Toyota HiLux 4,002
2. Ford Ranger 2,707
3. Nissan Navara 1,914
4. Isuzu D-Max 1,158
5. Mitsubishi Strada 912


That's how the Standard models performed in the first quarter of 2017 based on the number of vehicles under such category that were registered in all LTO offices located all over the country as documented by its official IT provider, STRADCOM .

We'll have more data for you, like the Premium Luxury automobile models' market performance and that of the car companies next week.

Winners in the 2017 STV Auto Rally Corporate Challenge

In the well-attended Awards Night of this year's STV ARCC held at the La Colina of Valle Verde Country Club, rally driving as well as route and time navigating skills displayed in the long and arduous rally route in Subic and Bataan were aptly recognized.

Although fewer "perfect times" were recorded this year compared to last year's staging, there were a lot more"near perfect" and "very close" times registered by many of the participants, proof of the continuing development of rally skills in this very challenging "on time, all the time" rally.

The Subaru Rally Team won this year's overallCorporate Team Championship, its 3 rd time (2011, 2015, 2017) earning the right to perpetually keep the Champion's Trophy, duplicating the feat of the MINI Rally Team ( 2012, 2013, 2014).

The Subaru Rally Team Car # 24 withRaffy David, Dennis Ayuyao andAurick Go came out as this year's Individual Team Champion.

In the Corporate Team Championship,1st Runner up was theMini Rally Team while the2nd Runner up was the Honda Rally Team.

In the Individual Team Awards, the1st Runner up was theSubaru Rally Team Car # 13 with the crew ofMonch Gupit, Carlo Villanueva and Jan Gomez.

The following were given "perfect time" awards:

Subaru # 24 (Raffy David/Dennis Ayuyao/Auric Go) - CP #s 6 &10

Mini # 5 (Mike Potenciano/Lindy Pellicer/Milo Rivera) - CP #s 9 &10

Hyundai # 30 ( Rey Ablang/Butch Angeles/Christian Fernandez) -CP # 4

See you again next year when we again go "on time, all the time."

Happy Motoring!!!

For comments & inquiries (email) sunshine.television@yahoo.com

ABOUT THE AUTHOR

Ray Butch Gamboa graduated from the College of Arts and Letters of the University of Sto. Tomas. It was a course that should have been preparatory to a law degree, but the call of broadcasting aborted his plans.

At the age of 16, while still a student, Butch tried his hand at disc jockeying, landing a job at Mareco Broadcasting Network’s AM stations DZBM and DZLM. From there, Butch moved on with his illustrious career as a popular disc jockey, riding the airwaves of Bob Stewart’s middle-of-the-road music at DZXX, and ending his disc jockeying career at ABS-CBN’s DZYL and DZQL.

From there, he stayed on with ABS-CBN, covering live the proceedings at the Manila Stock Exchange and eventually entered into the world of television sales as an account manager for the premier channel of ABS-CBN Channel 2.

In the early 70’s, at the outbreak of Martial Law, Butch was one of the thousands of professionals who woke up jobless when then President Marcos declared the new status of the nation. With the closure of ABS-CBN, Butch ventured into different fields outside of broadcast. He tried his hand and with ease and success at export (Costume jewelry), real estate (brokerage), and restaurants (fast food).

In 1987, after the revolution, with the broadcast industry back to its free state, and with its irresistible call ringing in his ears, Butch made his inevitable comeback and pioneered in a local motoring show, producing Motoring Today on Channel 4 and co-hosting with local motor sports’ living legend Pocholo Ramirez.

After 4 years, he ventured into another pioneering format by producing and hosting Business & Leisure, which was originally aired on ABS-CBN’s Channel 2. The format eventually espoused similar ones in other different channels. But the clones in due course faded away leaving the original staying on airing on Channel 4 and eventually on Shop TV on Sky Cable’s Channel 13.

The following year, the pioneering spirit in Butch spurred him to produce another TV show, Race Weekend, also on Channel 4, covering circuit racing at the Subic International Raceway after the motor sport’s hiatus of 17 years. But when similar shows with duplicated formats sprouted, he decided to give way and ended the program after a year, although still enjoying unparalleled viewership.

In 1998, when the local automotive industry was in a slump, Butch contributed his share to help the ailing industry by producing another popular motoring-related show, this time exclusive to the automobile and its industry—Auto Focus, which became a vehicle for local automotive assemblers and importers to showcase their products and dwell on the industry’s latest technological developments.

In 2003, Butch teamed up with his brother, Rey Gamboa who was a former Shell executive and presently one Philippine Star’s business columnist to co-produce and co-host the TV show Breaking Barriers on Channel 13. It is a talk show that features guests who are in the news and in the middle of controversies. The program ventures to draw deeper insights into current issues to learn how they impact to our daily lives.

Today, Motoring Today on its 28th year of service to the general motoring public still enjoys its unprecedented loyal vierwership nationwide while Auto Focus, after 16 years has firmly established its niche viewership among automobile enthusiasts and on the other hand Business & Leisure is on its 24th year dishing out current business issues and lifestyle features.

Today, aside from writing weekly columns for the Philippine Star (Motoring Today on Wednesdays and Business & Leisure on Saturdays) and executive producer / host of weekly TV shows (Motoring Today, airs Sundays on Solar Sports Channel 70, Business & Leisure, airs Tuesdays on Shop TV, Sky Cable Channel 13 and Auto Focus airs Thursdays on Shop TV, Sky Cable Channel 13, Ray Butch Gamboa is currently the Chairman and CEO of Sunshine Television Production and Marketing Services Corp., President of Gamcor Management and Development Corp., Chairman of Asia-Pacific Realty Corporation, President and Chairman of Socio-Communication Foundation for Asia and Founding Chairman of the Society of Phil. Motoring Journalists (SPMJ)